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The recent 54th annual Promax|BDA conference in New York featured three days of dialogue, debate and discussion on some of the hottest topics in entertainment marketing. The Brand Show host and Two West CEO Ethan Whitehill spoke with international marketing and innovation experts on a wide range of issues impacting the industry.
Listen to interviews on the state of the economy, the impact of technology on the industry, the prevalence of network “re-brands” and how the entertainment business model may be changing forever. Then, join the conversation with our LinkedIn group.
For more information on Promax|BDA visit www.promaxbda.org.
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