AIPMM and Two West, Inc. Bridge the Gap Between Cultural Anthropology and Global Marketing
November 2009 --- The Association of International Product Marketing and Management (AIPMM) and Two West, Inc. announced today their partnership to bring enhanced educational programming to AIPMM members. read more >>

Two West Recognized as One of America's Fastest-Growing Private Companies by Inc. Magazine for Second Year

August 2009 --- Transformation Design firm Two West, Inc. announces its inclusion on the Inc. 5,000 list, for the second consecutive year. read more >> See more on Inc.com

Two West, Inc. Appoints New President
August 2009 --- Two West, Inc. announced today the promotion of Kris Flint from Chief Financial Officer to President. read more >> See coverage in LA Business Journal.

Ingram’s Magazine recognizes Two West as one of Kansas City’s Fastest Growing Companies
July 2009 --- For the eighth year, Ingram’s Magazine Corporate Report 100 recognized Two West, Inc. as one of Kansas City’s Fastest Growing Companies. read more (pdf) >>

Kansas City based Two West Inc. Ranked on Eleventh Annual Inner City 100
June 2009 --- The Initiative for a Competitive Inner City (ICIC) released its 2009 Inner City 100 list, and Kansas City-based Two West, Inc. ranked 41st on the list of the fastest growing inner-city companies in America. read more (pdf) >>

Two West Brings Ethnography to Enterprise
November 2008 --- In November, Two West’s Chief Anthropologist, Gavin Johnston, spoke to a forum of marketing research professionals and strategists at the 2008 Marketing Research Association (MRA) Fall Conference in Las Vegas. read more (pdf) >>

Two West’s Discovery and Design Reaches the
University of Kansas
October 2008 --- As the demographic and psychographic characteristics of the global market changes, universities are competing to arm students with the most up to date thinking on new research techniques. read more (pdf) >>

Two West lands itself in Inc. Magazine
August 2008 --- Every year, Inc., the nation's top entrepreneur and small business magazine, names the 500 fastest growing private companies in America. This year, the publication expanded its list to 5,000, and included Transformation Design firm, Two West, Inc., among its top third. read more (pdf) >> See more on Inc.com

The Two-Room Focus Group: How to Restructure and Enrich Responses
December 2009 --- One problem that hinders the success and popularity of traditional focus groups is that they've become a fixture in the minds of consumers. read more >>

Caution: Fear Mongering May Be Hazardous to Your Brand
December 2009 --- Just in case you were wondering, the total number of U.S. cases of cold and flu currently stands at about 897 million this year—at least according to the Kleenex Cold and Flu Tracker (check it out it at battlethebug.com). read more >>

Who Is This Person, Anyway?
December 2009 --- Social media, virtual people, and brands. Coming out of anthropology, I have always been interested in social and cultural interaction, identity and how we display ourselves in a public venue. read more >>

Who Are You and Why do You Want My Candy: Making Halloween a Cross-Cultural Hit
October 2009 --- To capture an untapped multicultural market, expand market share and increase revenue, companies must consider how to make Halloween accessible and appealing for all cultures. read more >>

"Holding Mom's Hand"
October 2009 --- "Holding Mom's Hand." If you've ever shopped with a child in tow during the hectic holiday season, you're no stranger to stress. read more >>

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